Smart Dubai’s Dubai Pulse Platform Lets Startups Take The Lead With Data

For any entrepreneur attempting to change the overall game, data may be the topmost indicator of potential startup success.

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“I’m an idiot,” Dharmesh Shah wrote on his blog in 2012.

His confession came 2 yrs before his startup, cloud-based, inbound marketing software company HubSpot, raised US$125 million through its listing at a valuation of $759 million in 2014.

“I’m an idiot,” the MIT graduate, co-founder and Chief Technology Officer of HubSpot admitted. “Not absolutely all of the time, actually, not even quite often, but once in a while, I’m an idiot. Just like the time my pal and co-founder Brian Halligan asked me to learn the book Moneyball . This is back when we’d first launched our startup, HubSpot. ‘But, I’m not really a baseball guy,’ I said. ‘It’s not about baseball. It’s about data.’ And, I wear it my reading list, and still didn’t read it. I even bought the book, but nonetheless didn’t read it That was a blunder.”

The best-selling 2003 book by Michael Lewis -and later a film starting Brad Pitt- recounts how Billy Beane, General Manager of the Oakland Athletics baseball team, changed the activity with data analytics through the use of computer analysis to recognize undervalued players. The lesson from Shah here’s, for any entrepreneur attempting to change the overall game, data may be the topmost indicator of potential startup success.

No one recognizes this much better than Dubai.

In 2017, His Highness Sheikh Hamdan Bin Mohammad Bin Rashid Al Maktoum, Crown Prince of Dubai, announced the Dubai Pulse platform, calling it the “backbone of Dubai’s transformation and shift towards smart technologies,” ordering all government departments to begin with populating the platform with their data.

Related: Action Over Policy: Hany Fahmy Aly, Executive Vice President – Enterprise Business, du

Launched by Smart Dubai together with du, today, Dubai Pulse is a one-stop open data shop with an increase of than 420 open and shared data sets from 35 different government entities, that will help companies build business cases, validate new ideas, and make city-level data-driven decisions that provide organizations a better potential for success.

Smart Dubai’s Dubai Pulse data platform publishes data sets about the city’s traffic, transport, the economy, social welfare, healthcare, and education, amongst others.

“Data reaches the core of any smart city transformation,” said H.E. Younus Al Nasser, Assistant Director General, Smart Dubai and CEO, Smart Dubai Data.

“We recognize and acknowledge that data isn’t just important for the federal government, but equally very important to both existing businesses and startups considering establishing operations in Dubai, which explains why in 2017 we launched Dubai Pulse.

“Entrepreneurs may potentially use data from Dubai Pulse to greatly help with their general market trends, business plans and pitches, aswell as to identify home based business opportunities and predict market trends. Whether it blockchain, artificial intelligence or IoT (internet of things), to make sure they are fed with the proper processing rules, we are in need of data first.”

Government entities which have already provided data to the Dubai Pulse platform include Dubai Municipality, Dubai Customs, Dubai Health Authority, Dubai Chamber of Commerce and Industry, Dubai Land Department and the data and Human Development Authority.

Featuring a lot more than 2,000 datasets, Dubai Pulse’s platform provides various ways of visualizing and exploring the Emirate’s data from various sources over the city, with insights generated through interactive displays.

For instance, data views from utilities and bills might help find which regions of Dubai will see people moving out early, showing high activity, instead of more likely to remain and accept longer periods, showing high stability.

Meanwhile, public transport ridership data from the Roads and Transport Authority might help identify which regions of Dubai host the most ridership traffic for various kinds of public transport, and how these patterns vary as time passes.

Users can create their own dynamic and personalised dashboards through the Dubai Pulse portal.

“Individuals and businesses, not only locally but all over the world, can access various economic, environmental and transactional data through Dubai Pulse to greatly help them make more informed decisions,” Al Nasser adds.

Furthermore, Smart Dubai in addition has launched the info First challenge to improve the city’s data availability, support and improve compliance, to aid Smart Dubai in improving the ecosystem.

“With recently launching the info First challenge, we are actually trying to accelerate Dubai government and semi-government entities’ compliance to the Dubai Data Law by 50%, this means the quantity and types of data sets on Dubai Pulse will continue increasing causeing this to be a very important go-to resource for just about any individual or business looking as of this market,” Al Nasser says.

Ultimately, he adds, data-driven decisions might help both public and private sector are more customer-focused and more competitive.

As HH Sheikh Hamdan said back 2017: “Throughout history, information has been key to your lives as humans, allowing us to talk to others -be they individuals or communities. Today, in the era of Big Data, it is vital to truly have a central platform to accommodate all the government’s data- a platform that taps in to the potential of artificial intelligence to spread happiness among people. This is actually the only choice for countries that are looking to stay relevant and build infrastructure that meets the needs into the future.”

And should anyone ever need a reminder about having faith in the energy of data, HubSpot’s Shah insists, watch Moneyball .

This article was originally published on Dubai Startup Hub and has been reposted on Entrepreneur Middle East predicated on a mutual agreement between your websites.

Related: Dubai Startup Hub’s Startup Panorama Edit

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